VIRAL STYLE #13 (CREATOR’S PROJECT 28.06.13)

Viral Style: Karl Lagerfeld Stars In His Own Video Game And Batteries Become Wearable

A weekly roundup of what’s going on at the intersection of fashion, tech, and the web.

DESIGNER VIDEO GAME OF THE WEEK

Karl Lagerfeld’s always been pretty pro when it comes to maximising his image. From designing Diet Coke bottles to releasing a collab collection with H&M to his book made up of kinda mean quotes, he’s pretty much done it all—a videogame endorsement is therefore the logical next step. A new French computer game called Je Veux Les Lunettes De Karl stars the man himself (in an official capacity), as part of the promo for his new eyewear range. The aim of the game? To successfully er, grab the sunglasses off his face. Okay, so maybe it’s not quite CoD, but still, you could win a pair of genuwine Lagerfeld glasses or a limited-edition Tokidoki figurine out of it —LOL!

LIQUID-REPELLENT SPRAY OF THE WEEK

If you’re headed to any festivals this summer, remember to pack the essentials: sunglasses, beer, instant noodles—and what else? Your trusty can of NeverWet by Rust-Oleum, of course! Simply spray on to your clothing to instantly repel water (perf for the inevitable summer washout—for Britain at least), mud, ice and other liquids. It even works for food! Imagine the possibilities there. The misery of dropping that post-club kebab down yourself will soon be a thing of the past. Grab one at Home Depot for $19.97.

WEARABLE ENERGY CELLS OF THE WEEK

In this tech-obsessed world of ours, there is literally nothing worse than your phone/mp3/tablet or whatever running out of energy when you’re out and about, right? If those portable chargers aren’t cutting it for you then wearable solar cells might well be the answer—and developer Pauline van Dongen and her team are working on it, incorporating solar panels into clothes that will use the body as an energy source for mobile devices. Find out more at wearablesolar.nl.

MOTION CONTROL TECH OF THE WEEK

As far-fetched as it seems now, it’s kinda inevitable that, just as kids of today have no idea how to use pens and pencils, future generations will be equally as clueless about using keyboards. And let’s face it, typing IS an effort. Thankfully, the practice of having to actually touch keys (ugh) will soon be a thing of the past, as in just a month’s time, Leap Motion will be launching motion control for computers. The super-sensitive Leap Motion Controller (RRP $79.99) allows you to interact with your device completely hands-free, allowing you full use of function with just a wave of your finger. Handy!

CAR OF THE WEEK

Okay, so maybe we have a bit of a fetish for cars, but we just couldn’t resist putting this one in. Designs have been revealed for the world’s fastest electric car, which will be entered in the famous 24-hour LeMans race next year. Hitting speeds of up to 186mph, the Nissan ZEOD RC (Zero Emissions On-Demand Racing Car) might be eye-wateringly fast, but the zero-emission drive means it’s good news for the environment too. Next stop: France.

VIRTUAL TOUR OF THE WEEK

East London concept fash store LN-CC has released a glitch-ridden virtual tour video showing online viewers around the underground Late Night Chameleon Café, which is comprised of two new appointment rooms, a bar area, and completely refurbished fitting rooms. It’s the closest your lazy ass is going to get to the store without making an appointment, so check it out—LN-CC stock a bunch of cool brands like Rick Owens, Givenchy, and Raf Simons.

Words: Charlotte McManus & William Edwin Wright